Readers might have wondered why Effect Measure has held the number one spot in my "Blogs I'm Reading now" list. I started reading Effect Measure, an epidemiologists' blog, when I was interested in avian flu and backyard chickens. Mainstream news outlets were desperately trying to take an evolving science story and fit it into the "beginning, middle and end" story formula, preferably with a gripping headline that would get us tuning in again tomorrow and the next day. Effect Measure's editors were engaging in a more collaborative investigation that was much more interesting and to which I, as a backyard chicken keeper, could occasionally contribute some practical observations.
Now, with the swine flu news getting similar treatment, I recommend Effect Measure to readers who want up to date news and science without the premature conclusions. I'm also stocking up on Lysol spray, decongestants, garlic, and chicken soup.